Choosing the Perfect Engagement Ring

Asking that special someone to marry you is a truly memorable moment and you want to make sure the ring you present to your partner is just as special and lovely as they are. Proposing with a vintage or antique ring means you’re very unlikely to come across someone wearing the same piece of jewellery, making it a very unique choice. The idea of your engagement ring once marking the joyous union of another couple decades or even centuries earlier adds its own charm to these precious objects as well.


The first diamond engagement ring is said to have been given to Mary of Burgundy by Archduke Maximillian of Austria in 1477. However, the tradition of presenting your partner with a diamond ring when proposing became exceedingly popular after the first African diamonds were discovered in 1866, making this once rare gem more widely available. The DeBeers diamond cartel soon became the largest worldwide supplier of diamonds and in 1947 coined the iconic slogan “a diamond is forever”. A DeBeers marketing campaign is also responsible for the popular rule of thumb that you should spend two months’ salary on an engagement ring.


These days, there are no hard and fast rules when it comes to proposing, with many couples opting for gemstones other than diamonds, designing the ring together or deciding on a budget that best suits them rather than letting their income dictate this. If you need some inspiration for choosing the perfect engagement ring, check out the guide below by Sainsbury’s Bank.


Sainsbury’s Bank Guide to Proposals

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